Halloween 2021 : Prepare your Store for the Spookiness!!

Halloween is almost here, and we cannot be more excited!!. It marks the very beginning of the holiday season and puts everyone in the festive spirit. So are you ready to use this festival as an opportunity to boost your sale? If yes! Then you're at the right place.

We've prepared a last-minute self-evaluation checklist to see if your store is ready for Halloween.

Decoration

The best part of Halloween is the scary pumpkins, lights, trick-or-treat, and the funny costumes. Customers love purchasing holiday-themed goods. So, Go a little crazy and put some bats and spiders all over your store. Decorating your store according to the theme also provides an emotional connection to the festival.

Staff Training

Training your staff well to handle the holiday rush is very important. Being stressed during this time is natural. But make sure that everyone has a smile on their face, and greet customers happily. It's the festive season after all! The shift allocation and break timings should be decided well in advance to eliminate the last-minute chaos. Also, don't forget to add the bonus for motivation.

Crowd Management

Long Queues are the most annoying part of the festive season shopping. The checkout counters are the worst nightmare.

It's time to change that! With so many advancements in technology, why stick to the old queuing techniques? Go for modern queuing tools like virtual queue management, appointment booking, self-service kiosks, and more. This will not only help in reducing the waiting time of customers but also provide a boost in revenue.

Marketing Strategies

Plan the deals & offers in advance and prepare a marketing strategy to promote them. Utilize the power of social media, run ad campaigns, distribute pamphlets and make use of digital signage to grab the attention of window shoppers.

People are usually generous during this time of the year, they are willing to spend extra. Make sure that you utilize this opportunity to boost your sales.

Well, this is it today! Hope you found this article helpful.

Happy Halloween in advance!

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